Cadbury Schweppes
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작성일 24-07-05 03:57
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Cadbury Schweppes
레포트/공학기술
_SLIDE_1_
Cadbury Schweppes
_SLIDE_2_
CADBURY SCHWEPPES
1824
Cadbury was opened
1969
Cadbury merged with Schweppes
1790
Schweppes was invented
1834
Schweppes
make flavored soda drinks
2007
Cadbury Schweppes demerge
its Americas Beverages operation
Cadbury Schweppes growth
exceeds market trends
Core products were
at the mature stage
of their life cycle
Sales were stagnant
Organic growth
Acquisition of new brands
Efficiency saving
_SLIDE_3_
Cadbury decide to divest itself of the beverage business
Fizzy drinks Industry
in 1998 accounted for 85%
of the important US market
In 2002 50%
of drinks sales in US market
1998
2002
Cadbury Schweppes’ portfolio of beverage products
are sold around the world
Many international brands exist
focus …(To be continued )
Download : Cadbury Schweppes.pptx( 70 )
순서
Cadbury,Schweppes,공학기술,레포트
설명
Cadbury Schweppes
Cadbury Schweppes , Cadbury Schweppes공학기술레포트 , Cadbury Schweppes
다.
